Does the internet turn you into an influencer? [SAF #187]


Hey Reader, Let me ask you this: Do you absolutely, 100% need to be an influencer to succeed online? We recently had a debate about the big names of the online world in The Council. We spoke about over-indexing on the stuff we sell and presenting it as the only way to riches. Of course, the conversation moved to online presence in general. This comment gave me pause, especially the part about the internet turning you into an influencer. It’s something I’ve been thinking about for a while now...